4 Key Lessons Learned from Pandemic on How to Flatten the Curve for Upcoming Climate Wave

Mustafa Ozer
Pivot for Planet
3 min readNov 17, 2023

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In his blog post Strategy Guru Roger Martin explains how knowledge funnels work by reflecting on how heuristics translate into solutions.

Applying this framework in our ever changing world, it’s important for founders to see themselves as someone on a journey. Always work on understanding the mysteries in their business — like why customers do what they do, or why problems come up unexpectedly.

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Mustafa Ozer
Pivot for Planet

Sustainable development economist. Social impact enthusiast. Writing about the impact economy. Follow me on Twitter @musozer